Leanne Nyirfa has been working with business and organization leaders to find solutions to their communication challenges for almost 30 years.

Her expertise includes the development and management of high-level, multi-faceted communication campaigns, media and public relations, event and news conference management, and crisis communications. She has been a media spokesperson for government agencies and organizations and has trained hundreds of spokespersons across Canada. Leanne offers comprehensive media training for leaders and executives, and small and large groups.

Leanne’s goal is to ensure her clients’ success in achieving awareness and recognition, and inspiring change and action. She works with a talented team of designers, photographers and videographers to create customized tools to connect you to your audiences and achieve your goals.

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WHO WE ARE

We are professional communicators experienced in:

  • Government
  • Private Sector/Industry
  • Media
  • Non-Profit

WHAT WE DO

We develop strategic communications plans and offer training to help you:

  • Connect with your audiences to share your messages
  • Increase awareness and gain recognition for what you do
  • Inspire others to take the action you desire

HOW WE DO IT

We create communication tools and tactics that are:

  • Customized to your organization
  • Integrated with your sales and marketing strategies
  • Designed to achieve your goals

COMMUNICATION EXPERTISE

Over the past two decades, we have provided communication strategy, support and training to organizations in the following sectors:
  • Municipal Government: Forest fire crisis communications & support for operations and strategic planning
  • Provincial Government: Elections
  • Federal Government: Agriculture, food safety, elections
  • Construction
  • Education
  • Executive Coaching
  • Food Security
  • Health
  • Indigenous Child and Family Welfare
  • Indigenous Language & Education
  • Mining & Nuclear
  • Newcomers & Immigrant Support
  • Police Governance
  • Recreation
  • Science & Technology
  • Non-Profit: Climate change, housing support

SERVICES

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Strategic Communications

Who needs to know about you? How will you tell them? Will they hear you?

We can help you figure out who your target audience is, craft your key messages, suggest and prepare the right communication tools, and conduct research to find out if they heard and understood you.

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Media Relations and Training

With 30 years experience working with journalists, we can help you get the media’s attention.

Once you’re on their radar, we can prepare you to work effectively with reporters so they can tell your story to the world. Our comprehensive media training course On Point Media Training will help prepare you to speak with the media, deliver your key messages with ease, and increase your confidence in dealing with reporters.

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News Conference Planning & Management

Are you ready to share your message with the media but not sure how?

We can help! From writing your news release to managing your media event, we’ve planned and facilitated dozens of media events. We know what to expect from the media, and how to plan for it.

 
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Content Creation

We can help you tell your story in ways your audiences will understand. From websites and social media, to news releases and annual reports, we’ll make your messages interesting to read, easy to understand, and compelling to act upon.

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Communication Audits/Research

Are there gaps in your messaging? Is it too technical? Are people paying attention?

We can help you find out by conducting a communication audit, and then help you fix what’s not working.

 
 

CONTACT US

We’re always happy to chat about what we do, why and how, and we’d love to learn more about you!

Saskatoon

306-292-9868